Jaguar's baffling attempt at reinvention from feline grace to rock-based abstraction is a masterclass in brand self-sabotage, ...
The latest R3 study shows a shift toward sales metrics and ROI-based KPIs for PR agencies, highlighting the changing ...
In the second part of the Outlook series, global marketers weigh in on Amazon Prime’s move into ad-tier streaming, how ...
Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” ...
Decision on if Google would be held accountable and face consequences might not come before Q1 2025, according to Judge ...
All this heated discourse about AI in creativity misses a simple truth: This revolution isn't waiting for universal approval.
With over one million new users since the US election and a growing professional base, Bluesky is emerging as a serious ...
Campaign Asia-Pacific announces its 12th annual Women to Watch, highlighting exceptional leaders and diverse talent powering ...
Spikes Asia catches up with Chuenprapar to explore the power of humour in marketing communications and his advice for Thai ...
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Ebiquity has named Ruben Schreurs as director and chief executive, effective immediately. He replaces Nick Waters, who is returning to the agency sector. With over three decades of leadership ...
Ronson is survived by her husband Chris Taylor and their son Ben. In a heartfelt statement, Taylor described her as his ...